Oct 21, 2025

Sustainability Isn’t Just a Value: It’s a Value Driver

Written by Jack Linnett (Co-founder & CEO)

Climate performance belongs in your growth strategy.

Too often, sustainability is treated as a moral choice. Something separate from the “real” levers of business performance.

But the evidence says otherwise:

🌍 Consumers: 80% are willing to pay nearly 10% more for sustainable goods (PwC, 2024).

📈 Regulators: New rules like the SEC’s climate disclosure and the EU’s CSRD make sustainability reporting mandatory, not optional.

🤝 Investors: 79% say climate risk disclosure is as important as financial disclosure - one-third say it’s even more important.

This isn’t CSR. It’s ROI.

At Earthmark, we help brands turn compliance data into commercial outcomes:

✅ Benchmarking performance against peers to create competitive advantage
✅ Structuring impact data so it’s discoverable in search, AI, and customer journeys
✅ Making climate claims transparent and trustworthy - reducing churn and strengthening loyalty

Sustainability isn’t a sideline. It’s one of the strongest levers for growth.

👉 If your climate performance isn’t in your business case, you’re missing a key driver of value.

Work with Earthmark

Learn more about how Earthmark can help you embrace, understand and communicate environmental performance for your brand. 

Work with Earthmark

Learn more about how Earthmark can help you embrace, understand and communicate environmental performance for your brand. 

Work with Earthmark

Learn more about how Earthmark can help you embrace, understand and communicate environmental performance for your brand. 

© 2025 Earthmark Solutions Limited. All rights reserved.

13 Upper High St, Thame, Oxfordshire, United Kingdom OX9 3ER

© 2025 Earthmark Solutions Limited. All rights reserved.

13 Upper High St, Thame, Oxfordshire, United Kingdom OX9 3ER

© 2025 Earthmark Solutions Limited. All rights reserved.

13 Upper High St, Thame, Oxfordshire, United Kingdom OX9 3ER