Case study
Scaling Responsible Performance Marketing
How the world’s largest affiliate network is helping brands align performance with environmental responsibility.
Global Scale, Tangible Impact
Commission Junction (CJ), the global leader in affiliate marketing, has partnered with Earthmark to offer advertisers and publishers a meaningful way to surface climate data in their customer journeys—empowering users and boosting partner performance.
🌐 Operating in 170+ countries
💸 Driving $15B+ in annual partner sales
🤝 Trusted by 167,000+ partners worldwide
📢 1 billion+ consumers reached monthly
Sustainability Meets Performance Marketing
With Earthmark, CJ offers an exclusive discount to help partners surface company-level environmental performance info—making it easy to promote transparency and climate action in existing products and platforms.
“Earthmark helps us strengthen relationships with advertisers and publishers by offering a simple solution to a big problem—how to make environmental data actionable for consumers.”
— Linda O’Connell, Senior Vice President UK&I, CJ
Earthmark Integration for Affiliate Success
As a strategic tech partner, Earthmark allows CJ publishers and advertisers to easily embed Earthmark widgets across their platforms—highlighting environmental performance and driving engagement at scale.
🌱 Easy integration of Earthmark widgets on brand and publisher pages
📊 Improved user engagement with increased transparency
🛒 Supporting more climate-aware conversions at scale
Why Earthmark?
As a pioneer of the affiliate industry, CJ is known for building the most reliable and expansive partnership platform in the world. With Earthmark, they’re taking the next step—bridging performance marketing with environmental responsibility.