Jan 6, 2026
2025 Earthmark Review: Foundations Built for 2026 Global Scale
Written by Jack Linnett (Co-founder & CEO)
2025 Earthmark Review: Foundations Built for 2026 Global Scale
Earthmark ended 2025 stronger than ever, laying robust foundations for accelerated growth in 2026. Strategic partnerships, product innovation, and expert backing positioned the company to serve brands and marketplaces worldwide.
Global Market Expansion
Key rollouts marked Earthmark's international push. Etisalat in the UAE brought environmental data to Middle East consumers, while VoucherCodes expanded reach across the UK. Electrolux became Earthmark's first direct brand client accessing a dedicated profile page, widget and insights dashboard for powerful, comparable environmental insights to embed in go-to-market strategy.
Strategic Investment and Expertise
Top-tier support fueled momentum. Backing came from world-class leaders with experience at Gumtree, Glassdoor, Salesforce, Checkatrade, Defaqto and Depop along with support via the National Climate Tech Accelerator (NCTA) with Sustainable Ventures and Barclays; blending tech, consumer trust, and financial expertise.
Product Innovation Highlights
Launches transformed data into action. Dedicated brand profile pages, embeddable widgets, insights dashboards, and analytics empowered users with real-time ESG visibility. AI-powered pro search enabled scalable data collection, automating Scope 1-3 and waste metrics at enterprise volume.
AI-Driven Diversification
Proprietary AI tools scaled ESG discovery across fragmented sources. Earthmark shifted from brand-only focus to marketplaces, integrating sustainability into product discovery and checkout flows. This dual-market approach maximized impact for e-commerce platforms and direct sellers.
Brand Elevation and Partnerships
A leading marketing agency drove thought leadership through campaigns, webinars, and events. The redesigned website consolidated Earthmark's value proposition—turning sustainability data into discoverable, credible proof points. Partner events amplified visibility among sustainability leads and e-commerce executives.
Ready to scale with brands worldwide in 2026. Connect with Earthmark to benchmark, simplify, and activate your ESG data.
